The Most Powerful Women Shaping Beauty’s Finance & Investments

Natalie Massenet
Cofounder
Imaginary Ventures

Massenet is a British American fashion entrepreneur and a former journalist who founded Net-a-porter. She is also the former chairman of the British Fashion Council. And is a cofounder with Nick Brown of Imaginary Ventures with investments in Kosas Cosmetics, Westman Atelier, Glossier, Ami Colé, Half Magic and Nécessaire.

Nikki Eslami
Founder
New Theory Ventures

Entrepreneur and Bellami Hair founder Nikki Eslami is as adept at investing in brands as she is in creating them. Her focus: Brands led by women and diverse founders, including Selena Gomez. Current investments include Thirteen Lune, Maude, Sourse, GXVE Beauty by Gwen Stefani, Innbeauty Project, Ceremonia and Rare Beauty.

Cristina Nuñez
Cofounders and general partner
True Beauty Ventures

Nuñez and cofounder Rich Gersten are seasoned beauty veterans and first-time fund managers, who pulled from their pool of industry contacts to raise the fund. Notably, they invested $4 million over three rounds in hair brand K18, which was subsequently sold to Unilever, marking True Beauty Ventures’ first exit from its first fund. The second fund raise was closed at the end of July 2024 and True Beauty Ventures currently has 17 active beauty and wellness investments across both funds. Current investments include Kinship, Caliray, Maude, Crown Affair, Moon Juice, Cay Skin, Dieux, BeautyStat, Youthforia, Vacation, Evolvetogether, Feals, Ami Colé, 7 Virtues, Iris + Romeo and The Maker.

Kirsten Green
Founding partner
Forerunner Ventures

Green, who founded the firm in 2010, has led efforts to raise $2 billion-plus from institutional investors. She is adept at spreading the wealth, with investments in more than 100 companies with current investments that include Glossier, Ritual and Prose.

Amy Griffin
Founder and managing partner
G9 Ventures

This very connected investor — Gwyneth Paltrow is a personal friend — moves in the right circles to know what’s hot with current investments that include Roz Hair, Westman Atelier, Kitsch, Saie and Supergoop.

Jenna Jackson
Partner
Cavu Consumer Partners

Cavu, a powerhouse in the nutrition space, has deftly moved into beauty with Jackson steering the way and counts Osea, Nécessaire and Topicals as current investments.

Eléonore Oudéa
Cofounder and managing partner
Label Capital

Oudéa and cofounder Gaspard de Sarnezare said to have a penchant for moving quickly, and made their initial mark by leading the way in the aesthetics space with current investments that include Innerskin, IVB Wellness Lab and Ex Nihilo.

Katherine Power
Partner
Greycroft

No surprise this serial entrepreneur with a magic touch — she created Merit and Versed — is also a savvy investor, too with current investments that include Mother Science, Arey Grey, Experiment Beauty and Ami Colé.

Odile Roujol
Founder
Fab Co-Creation Studio Ventures

Former Lancôme chief executive officer Odile Roujol’s venture as a seed stage-focused investor has been equally as successful. She was one of the earliest backers of K18. Current investments include Bubble, Veracity, GoodLightWorld, Yina, BrownGirlJane, Hanni, Shaz & Kiks, Luum, HelloBiome, Thirteen Lune, The Folklore, Function Health and Novos.

Montse Suarez
Founder
Iris Ventures

Suarez, who co-created the U.K.’s first female-led specialist investment fund, is a trailblazer in more ways than one. She was also early to recognize Gisou’s potential with an investment in 2020. Current investments include Gisou, 111Skin, Olistic Science and Joone Paris.

Sarah Woelfel
Cofounder and partner
Cult Capital

With a portfolio that reflects the future of beauty, Woelfel has combined her zeal for investing with her affection for cult consumer brands. Current investments include Act+Acre, Lawless Beauty and Subtl Beauty.